Built an SEO content strategy for a growing lifestyle brand, improving search visibility through keyword research, optimized pages, and useful, audience-focused blog content.
Planned and managed a social media campaign combining creative storytelling, targeted content, and performance tracking to strengthen engagement and generate qualified audience interest.
Designed a Google Ads and landing page approach focused on lead generation, aligning search intent, persuasive messaging, and conversion tracking for clearer campaign decisions.
Created an email marketing journey with segmented messaging, valuable content, and timely calls to action, helping turn new subscribers into warmer, more engaged leads.